Samos

"Electric Twin was born from our experience leading through crisis, where we spotted a common problem: too many decisions had to be made with incomplete information. We wanted to build a solution that allows leaders to understand their audiences better than ever before – to speak to them instantly, ask them anything, and predict how they will behave. This investment will enable us to scale our vision and put synthetic audiences at the heart of business strategies."

"We kept seeing the same thing with high growth company founders—managing finances felt disjointed, with founders juggling too many platforms and tools just to keep track of their cash. Our mission is to make financial management easy, no matter how complex it seems. We’re focused on building a product that founders and CFOs love because it saves them time, protects their funds, and helps them grow their businesses. Our goal is to make financial management as seamless as possible so founders can focus on building their businesses."

"Since launch, we’ve improved the lives of tens of thousands of people suffering from bladder issues with treatments and education tools. This investment will be critical in us achieving this mission, and expanding our services to the US, where 75m people struggle with these issues. I’m incredibly happy to welcome Eka Ventures and Joyance – who are aligned on our healthcare mission – and to continue our partnership with Samos VC."

"Samos is attracted to exceptional founders looking to develop new consumer brands, where the mission is abundantly clear, and which have the potential to disrupt existing industries and upend the incumbents. With Jude, Peony ticked all these boxes."

"Despite being critical infrastructure for our society, childcare has been overlooked for far too long. We’ve already seen how profoundly our services can improve the well-being of families, as well as older adults and children who have a chance to connect with another generation while working. We’re excited for Atomico to help us scale our vision of building a completely new way of doing childcare so even more families can benefit."