The seed round was led by Nauta Capital to support platform enhancement and team growth.
"The idea of NumberEight started by asking a simple question: why can’t my sophisticated smartphone automatically recommend music to me based on my current mood and activity?"
The London-based digital branding platform secured £2m from Notion Capital, Angel CoFund, and VentureFounders.
"Many years ago we set out to build a platform that would empower programmatic digital trading with levels of creativity not otherwise seen, while baking in as automated features, optimum solutions for real-time fraud management. It has taken a long time but we are truly excited to now be in market with what many say is a game-changing offering. Being able to close a round at this particular time is a testament to that technology offering and the belief shown by existing and new investors alike. I am also thrilled to welcome the Angel CoFund to the business."
The ethical video platform has raised £1.2m from backers including You & Mr Jones to grow its commercial team.
"This round of funding will help Good-Loop to further our mission of connecting people, brands and good causes around the world. Bringing You and Mr Jones and our other investors into the business at this stage will add a huge amount of value above and beyond cash as we prepare to scale up our operations. With industry luminaries like David Jones supporting us, we’ll be well positioned to deliver innovative marketing technology, industry-leading social insight and truly impactful brand purpose."
The London-based marketing technology platform has raised Series A funding from Fog City Capital to fuel its expansion into the United States.
"We were blown away by Ad-Lib’s technology and the rapid traction they are getting with large brands for whom the seamless integration of the creative and media buying processes in their advertising is a major pain point. We’re delighted to back Oli and his incredible team of creative and mar-tech experts in their ambitious plans to further disrupt this space."