You & Mr Jones is a brandtech group founded by former Havas chief executive David Jones.
Portfolio
2
companies
EVRYTHNG
EVRYTHNG provides a product cloud platform that manages digital identities for consumer items.
Good-Loop
Good-Loop provides an ethical advertising platform that connects brand engagement with charitable giving.
David Jones
chief executive
David previously served as global CEO at Havas and founded The Brandtech Group. He currently acts as chief executive at You & Mr Jones.
Emma Cookson
partner
The funding round was led by IDC Ventures and Simon Eyers to support international expansion and product development.
"COVID-19 has made supply chain transparency and visibility absolutely crucial, not only in retail categories such as apparel, pharma and consumer goods, but in healthcare, government and other sectors as well,"
The ethical video platform has raised £1.2m from backers including You & Mr Jones to grow its commercial team.
"This round of funding will help Good-Loop to further our mission of connecting people, brands and good causes around the world. Bringing You and Mr Jones and our other investors into the business at this stage will add a huge amount of value above and beyond cash as we prepare to scale up our operations. With industry luminaries like David Jones supporting us, we’ll be well positioned to deliver innovative marketing technology, industry-leading social insight and truly impactful brand purpose."
