Praetura Ventures led the seed financing to support platform development and team expansion.
"At Dr Fertility we are passionate about using our backgrounds in, healthcare, ecommerce and marketing to provide a one stop destination to support people on their fertility journey. We work with leading experts to develop fertility education and offer quality products to help people to better understand their own fertility and educate them on the positive steps they can take. Our vision is to build the world leading digital health platform for fertility, offering an end-to-end solution to help support people wherever they are on their journey. With the backing of Praetura Ventures and our Angel investor, we’re looking forward to making our platform scalable so we can reach as many people around the world as possible."
The investment was led by Nauta Capital with participation from Mercia.
"We are pleased to be able to advise Mercia on this further funding round after their initial investment. We have a longstanding working relationship with Mercia and over that time we have seen first-hand their ability to pick companies with good potential for scale-up, and BlackCurve’s success demonstrates that ability to spot prospects with real promise."
The Cardiff-based subscription service exceeded its target by 154% and welcomed Pontus Noren to its board.
"To have so many people willing to invest their hard-earned cash on our company is amazing and to welcome investors of the calibre of Pontus to the board has been phenomenal."