Felicis led the financing round, which will fund team expansion and artificial intelligence development.
Sona
Sona provides an intelligent workforce management platform for frontline enterprises.
Sona operates an intelligent workforce management platform designed for frontline enterprises in sectors such as hospitality and social care. The company uses advanced technologies to streamline scheduling, forecasting and overall labour deployment.
Categories
Founders
Ben Dixon
co-founder
Oli Johnson
co-founder

Steffen Wulff Petersen
co-founder
Steffen is the co-founder and CEO of Sona. He previously co-founded Catapult and Lazada Group, after starting his career in investment banking at Goldman Sachs.
LinkedInInvestors
- £21.9M
- £5.2M
- £1.6M
Funding history
The London startup has raised £5.2m from backers including Gradient Ventures and Speedinvest to accelerate product development and team expansion.
The pre-seed round was led by Speedinvest with backing from high profile angel investors.




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