Pietro is co-founder and managing partner at Connect Ventures, following prior venture experience investing in early-stage technology companies. He serves as a board member across several portfolio businesses including Aikido Security, Plain, and Steep.
Rory brings venture capital experience from Connect Ventures, BGF Ventures, and MMC Ventures. He previously founded Whatplans.com and worked as an analyst at Greenhill and Co.
Sitar is Managing Partner at Connect, focusing on European pre-seed and seed stage investments. Her portfolio includes TrueLayer, SoundCloud, and Aikido.
Seedcamp leads the pre-seed round for the physical AI startup, with participation from a group of international investors.
"The next wave of AI will power factories, vehicles, robots and critical infrastructure, but today, every change in hardware creates huge complexity for software teams, and that friction is already massively slowing innovation,"
Connect Ventures led the pre-seed round as the company emerged from stealth.
"While the TMS is the system of record for our customers, many of the conversations, decisions and data that drive freight never make it inside. That missing information is where revenue is lost and service breaks down. Bridging that gap is the only way to unlock real automation and enable the revenue growth and operational resilience forwarders need in today's market. Rates and contracts underpin freight forwarding, and are especially pertinent in the current environment. Starting here enables the biggest commercial impact for our customers while building the core grounding for future automation for our customers."
Battery Ventures led the Series A round to support platform development and US expansion.
"Support is no longer just about closing tickets – it’s about building long-term relationships. The migration to collaborative, real-time channels is changing the way businesses interact with customers. Plain is the platform designed for this new reality, helping companies deliver support that’s fast, effective, and aligned with their customers’ needs."
Connect Ventures led the seed financing round to support domestic growth and team expansion.
"Our latest round of investment underscores the urgency of our mission. Businesses shouldn’t bear high costs due to a lack of understanding about where or how to find better deals. Our platform provides instant, transparent access to the best solutions for each business. It not only saves time, but also introduces a level of pricing fairness previously unseen in the industry."