Mercia Fund Managers provide both equity and debt finance to small businesses based in the UK regions.
Portfolio
7
companies
AUM
£400M
under management
BlackCurve
BlackCurve provides pricing optimisation software for ecommerce businesses.
C7 Health
C7 Health builds software to streamline diagnostic scans for the healthcare sector.
Elements Technology Platforms
Elements Technology Platforms provides Internet of Things solutions for small and micro manufacturers.
Living Map
Living Map provides indoor digital navigation software for complex venues and transport hubs.
MindTrace
MindTrace develops unsupervised artificial intelligence systems for autonomous vehicle collision avoidance.
PureClarity
PureClarity offers an artificial intelligence platform for e-commerce personalisation.
Julian Dennard
Investment Director
Julian is a fund principal at Mercia Asset Management PLC and investment director at Mercia Fund Managers. He also serves as a non-executive director across multiple companies, including Leap.AI and Mindset AI.
LinkedIn
Jonathan Craig
Investment Manager
Jonathan brings extensive investment and lending experience from roles at Mercia Fund Managers, Finance Yorkshire, and YFM Group. He currently serves as Director at Harrogate Business Finance.
LinkedIn
Emma Cross
Investment Executive
Emma brings investment and portfolio management experience from roles at Mercia Asset Management, Finance Yorkshire, and Enterprise Ventures. Prior to her career in investment, she worked as a business services senior at Hart Shaw.
LinkedIn
Nicola Broughton
Head of Universities at Mercia
Nicola brings investment and board experience with a particular focus on university spin-outs. Her career includes roles as head of universities at Mercia Fund Managers, consultant, and chairwoman across several companies.
LinkedInCommitted Capital and Mercia led the Series A round to support the rollout of new software products.
"The funding will allow us to pursue our strategy to produce a fully integrated software as a service (SaaS) solution. The new software will provide hyper-accurate digital maps of complex spaces, allowing indoor and outdoor navigation and intelligent real-time location. It will open up new possibilities for use in smart cities, asset management, and industrial platforms."
The York-based e-commerce personalisation software platform has raised £750k in its second investment from NPIF, Mercia Equity Finance within the past year.
"We are extremely excited to receive the next round of funding. Our advanced ecommerce personalisation solution is developing at a fast rate and our clients are experiencing fantastic results with increase in online revenue of 26%. This investment reflects not only the confidence in our company growth but also the unique service we are providing within the Artificial Intelligence field. Our plans to advance our AI platform and extend our marketing reach globally will help facilitate and expedite this success."
The funding was secured from NPIF - Mercia Equity Finance to support growth, hiring, and headquarters development.
"Small and micro firms make up 90 per cent of the UK's manufacturing capacity. Joe and his team of young entrepreneurs have found a way to help them deploy the latest technology to digitize production and enhance quality and productivity."
The Series A round was led by Nauta Capital with participation from Mercia Fund Managers, and will be used to double the team and enhance product offerings.
"We’re delighted to announce that Nauta has invested into BlackCurve. Their track record speaks for itself, and their advice and support to date has been excellent. We look forward to partnering together on this exciting chapter of our journey. With our existing investor, Mercia, following on too, it is a further proof point of the potential for us to shake up the price optimisation software market and help more retailers optimise their prices."
The financing package was underwritten by Mercia Fund Managers and the Midlands Engine Investment Fund.
"As a clinical services-led company, C7 Health’s mantra is to work shoulder-to-shoulder with healthcare providers to deliver solutions that will benefit patients – rather than develop products that are great in theory, but fail to make a real difference."
