The seed round was led by Visionaries with participation from firstminute capital, Sequel, and Illusian.
"The best operators don’t wait to be asked. We built Cody on the same principle — an agent that learns about your business, sees what needs doing, and delivers outcomes"
The seed round was co-led by Partech and Game Changers Ventures with participation from a broad group of high-profile backers.
"Beating your mates on FIFA is nothing like playing a Premier League football match. But racing a virtual Porsche around a digital Silverstone actually requires many of the same skills you need to excel on a real track. I’m living proof that it is possible to make the jump from amateur sim racing to professional driving. Track Titan was inspired by that experience; I wanted to unlock the insights and support available to pro-racers and make them accessible to the 190 million fans who race online and the 90 million drivers who race for fun in real life."
Puma Growth Partners led the Series A financing with backing from several returning investors and angels.
"We couldn't be happier to be partnering with Puma on this opportunity. We have the team, the tech, the market size and therefore the opportunity to build a $bn business helping brands launch and scale in the world's largest ecommerce market. We needed an investor who matched YASO's ambitions, and we have found that in Puma. We are also delighted with the other co-investors, including the Seed investors, both VCs and Angels, who have been there since day 1, who backed us again in this round. We can't wait to take YASO to the next level!"