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Project A

Venture Capital

Project A is a European early-stage venture capital firm that invests in technology companies.

Portfolio

16

companies

AUM

£1.2B

under management

By category

  • AI/ML£44.6M
  • HealthTech£33.2M
  • GameTech£18.2M
  • Blockchain£16.9M
  • FinTech£10.1M
  • Other£19.8M

By location

  • London£139M
  • New York£3.9M

Portfolio companies

11X

11X

11X develops autonomous AI digital workers to automate business operations.

AA

Architect AI

Architect AI builds an agentic website platform that transforms static pages into self-learning systems.

Claimer

Claimer

Claimer builds financial infrastructure to help technology companies access government incentives.

EG

Electric Gamebox

Electric Gamebox provides immersive group gaming experiences in interactive digital rooms.

Electronic Theatre

Electronic Theatre

Electronic Theatre provides immersive group entertainment inside interactive digital rooms.

Labrys

Labrys

Labrys develops military-grade command and control software for managing dispersed teams on the frontline.

View all 16 companies

Team

FH

Florian Heinemann

Partner

Florian serves as founding partner at Project A, following a tenure as managing director at Rocket Internet. He also holds board and supervisory positions across multiple companies.

LinkedIn
Sam Cash

Sam Cash

Partner

AW

Anton Waitz

General Partner

Anton is a General Partner at Project A. He previously served as Managing Director at Axel Springer Digital Ventures.

LinkedIn
MP

Malin Posern

Partner

Philipp Werner

Philipp Werner

Partner

Philipp is a partner at Project A and holds investor and board roles at several companies, including Nexcade and opus.

LinkedIn

Recent investments

Seed
£3.5M

Project A led the seed round for the London-based startup to fuel product development and international expansion.

"We call it giving your website a brain. Because that’s literally what we’re doing. And once you see a website that can think, you can’t go back to one that can’t."
— Ted Eltringham, CEO and co-founder
Pre-Seed
£2.2M

The pre-seed round was led by Project A with backing from angel investors across major fintech firms.

"With stablecoin adoption accelerating and regulatory frameworks maturing globally, the time is right for an infrastructure rethink. Riva’s dual-rail system for businesses elegantly solves for both speed and flexibility in a market that’s still reliant on legacy processes. Niklas and Mahendra’s deep expertise in payments and financial markets positions Riva perfectly to build the next generation of payment services."
— Malin Posern, Partner
£14.7M

The funding will support engineering growth and artificial intelligence development as global demand for secure operational tools increases.

"Being unable to verify if a person can be trusted, if a task has been completed or work out how to pay them has been preventing successful humanitarian, aid and military missions for too long. Yet solving the issues has historically been considered too complex and too difficult, leaving organisations stuck using disparate and insecure platforms. We created Labrys to solve these tough workforce and team coordination problems in logistics, risk and humanitarian crisis response and we’ve built a talented team to tackle the hardest technical problems in this space. We’re delighted to be backed by investors who understand this mission and want to build the future of trusted infrastructure right alongside us."
— August Lersten, CEO
£6.5M

Project A led the round with participation from returning investors Northzone and Seedcamp.

"At Mimo, we’ve been continually learning from these conversations to iterate and improve the platform to help both Accountants and SMBs save time, save money and control their cash flow. We look forward to working with new investors Project A and returning investors Northzone and Seedcamp as we strive towards this goal."
— Henrik Grim, CEO