The funding round was led by Mercia alongside a private investor to support product development and hiring.
"Salesfire aims to replicate the in-store experience, where sales assistants and effective signage help customers to find the right products and maximise sales. In the current challenging retail environment, it is even more important that online stores make the most of their marketing spend. The investment from Mercia and NPIF will enable us to develop exciting new features to make the platform even more powerful."
The funding round was led by Mercia alongside Oxford Capital and angel investors to support product enhancement and international growth.
"While many care providers are still using paper, there is growing pressure from regulators and government for them to go digital. Log my Care provides an easy-to-use solution that covers all the bases and is affordable even for smaller providers. The company has been expanding rapidly and this new funding will further boost its growth. We’re looking forward to supporting Sam, Adam and the team as they help improve social care across the UK and beyond."
Mercia backed the follow-on funding round as Enate appointed James Hall as its new chief executive officer.
"I am delighted that Mercia is delivering on their promise of being a long-term value-add partner to us. Mercia sees the successes clients such as TMF, CapGemini and LBG have with our technology. As a result, Enate is becoming ‘the’ platform for clients embarking on digital transformation and intelligent automation at scale and in their operations."
The Oxford medical technology company secured backing from investors including Mercia and IQ Capital to scale its diagnostic software.
"Following years of research and clinical trials that have shown the impact of our software on the diagnosis of at-risk lung nodules, we’re focused on expanding patient access to this crucial technology and identifying deadly lung cancer faster in more at-risk people. The funding will also boost our research and development with world-leading institutions and partners to progress further innovation."
Mercia led the seed investment round to support team expansion and product development.
"Consumers have moved dramatically towards online channels, and companies and industries must transform the way they currently deliver services. Digital and corporate strategies have quickly become one and the same. People now expect everything to be accessible online, however, 90% of businesses do not have the capability to build their own digital infrastructure. Mindset aims to bridge that gap by giving people the tools they need to create their own digital business, allowing them more time to focus on the people and customers who count."