The round was jointly led by Edge VC and Pembroke VCT to support international expansion and product development.
Mindset AI
Mindset AI provides an embedded platform that enables software companies to integrate custom AI agents into their products.
Mindset AI provides an embedded platform that allows software businesses to integrate custom AI agents into their products using natural language. The technology transforms proprietary corporate data and intellectual property into conversational features.
Filed accounts
Cash at bank
Net current assets
Total assets less current liabilities
Net assets
Shareholders' funds
Fixed assets
Cash, assets and headcount from Mindset AI's latest Companies House filing — with year-on-year movement, free with a Winfred account.
Categories
Founders
Barrie Hadfield
CEO and co-founder
Barrie brings extensive experience as a founder and chief executive across multiple technology ventures, currently leading Mindset AI. He previously co-founded Workshare and SkyDox.
LinkedInInvestors
- £4.3MEEdgeLeadPVPembroke VCTLead
- £1.7MMerciaLead

Funding history
Mercia led the seed investment round to support team expansion and product development.