£2.8M
The Middlesbrough-based e-commerce platform has raised £2.8m from Mercia Ventures to expand its team and integrate new technology.
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Salesfire
Salesfire provides an e-commerce platform that helps online retailers increase sales through behavioural tracking and personalisation.
Middlesbrough, UK—Founded 2017
£5.0MTotal raised
Salesfire provides an e-commerce platform that tracks visitor behaviour to help online retailers personalise the customer journey and improve conversion rates.
Filed accounts
Cash at bank
Members only
Net current assets
Members only
Total assets less current liabilities
Members only
Net assets
Members only
Shareholders' funds
Members only
Fixed assets
Members only
Cash, assets and headcount from Salesfire's latest Companies House filing — with year-on-year movement, free with a Winfred account.
Categories
Founders
Rich Himsworth
Founder and CEO
Rich is the founder and CEO of Salesfire and Innovation Labs, following business development and partnership roles at Visualsoft.
LinkedInInvestors
- £2.8M
- £2.3M
Funding history
£2.3M
The funding round was led by Mercia alongside a private investor to support product development and hiring.