The series B round was led by GMG Ventures and includes participation from MMC Ventures, Frontline, and Kreos Capital.
"We have a system that’s constantly evolving and getting smarter and more intuitive for our customers as they use it. Most businesses above a certain size already have a business intelligence tool that enables them to analyse their internal data in considerable depth. Our objective is to provide senior leaders with as much clarity and transparency about what’s happening outside of their organisation as they have inside it."
BGF Ventures led the seed financing for Streetbees to support team expansion and platform development.
"In a world where brands are willing to invest huge amounts of resources to better understand their consumers, there has to be a better way to capture insights and Streetbees has found it. We use geolocation and mobile technology to engage the right person in the right place to answer brands' questions. Streetbees' grassroots research approach is providing the brands with the rich consumer insights they need at large scale at an affordable price as we connect them directly with their consumers without any intermediaries."