The Newcastle-based events booking platform has raised a further £440k from DSW Ventures and NorthStar Ventures.
"We are confident that in 2021 the market for private events will bounce back strongly and Poptop will play an important role in the redevelopment of the industry. The technology we’ve built allows us to significantly improve the customer’s experience of planning an event and increase conversions and bookings for our suppliers."
The round was led by MAHR Projects, Richard Pennycook CBE, and Tim Score to fuel platform expansion and virtual event growth.
"There was a big shift in people’s attitudes towards virtual events in the latter half of 2020, as people realised that interactive activities such as cooking classes, escape rooms or cocktail making lessons can be engaging and great fun. As we go into another lockdown and the continuation of remote working, virtual events are here to stay and we’re going to make sure the very best experiences are available on Feast It."
The online ticketing platform has raised £750k in a seed follow-on round to scale its engineering and sales operations.
"This year has been a challenging one as a result of covid and restrictions placed on live events, however it has also encouraged the business to react and innovate. This initially allowed us to stabilise our revenue and has also unlocked a huge opportunity in online and hybrid events."
The Series A round was led by Haibun Partners with backing from Neil MacDougall to accelerate growth in virtual and hybrid event solutions.
"From seeing 75% of our sales vanish in the 10 weeks leading up to April, it’s amazing to think that we’re now in a better position than we were pre-COVID."