Uncrowd

Experience analytics platform for measuring customer experience.

North west-based

£3.5MTotal raised

Uncrowd provides an experience analytics platform that measures customer experience for global retailers and brands through objective data collection. The business helps companies benchmark performance against competitors and identify areas for improvement.

Founders

Richard Hammond

Co-founder

Richard is the chief executive and founder of Uncrowd, as well as an author and advisory committee member. He previously led Smart Circle as managing director.

Rocky Howard

Co-founder

Rocky serves as CPO and founder at Uncrowd, following earlier roles as CTO and founder at the same organisation. His background includes ownership of StillWater Rock alongside development and IT management positions at Thomson Financial and DMX Music.

Investors

Series A22 November 2021
£3.0M
A
AreteLead
B
Begin
M
MatrixCapital
Seed22 June 2020
£500K
PB
Phil BardenLead

Funding history

Series A22 November 2021

£3.0M

Uncrowd raises £3m in Series A funding led by Arete to develop its platform and expand its team

Arete led the Series A investment round with participation from Begin and MatrixCapital.

Seed22 June 2020

£500K

Uncrowd secures £500k in seed investment led by Phil Barden

Retail analytics startup Uncrowd completes its seed round with backing from behavioural science expert Phil Barden.