Back to Investors
YYX Capital

YYX Capital

Venture Capital

Portfolio

3

companies


Portfolio companies

NearSt

NearSt

Retail technology platform connecting physical shop inventories to online search results.

Itch

Itch

Itch delivers personalised subscription pet care products and preventative treatments directly to households.

ITCH

ITCH

ITCH offers subscription-based pet wellbeing products and personalised flea care treatments.


Recent investments

Series A
£5.0M

The funding round was backed by Seedcamp, Nigel Wray and YYX Capital to support the launch of the brand's flea care subscription.

"The popularity of direct-to-consumer goods brands offering products continues to grow at pace. We’ve seen everything from healthcare, financial services, travel, transport and electronic goods all race to innovate so that they can directly engage with customers using social, mobile, and digital channels and devices. It’s now time for the buoyant pet care market to innovate."
— James Cox, Co-founder and Executive Chairman