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Fuel

Fuel

Venture Capital

Fuel is a venture capital firm that invests in ambitious entrepreneurs building market leading companies.


Recent investments

Pre-Seed
£720K

Fuel Ventures led the pre-seed round to help expand the company's legal artificial intelligence platform.

"We are delighted to have the support of Fuel Ventures and our angel investors as we push forward in our mission to transform the legal industry with our technology. This funding not only validates our vision but also enables us to further develop and scale our AI-powered solutions, ensuring legal professionals have access to the most advanced technology available."
— Reuben Greet-Smith, CEO
Seed
£495K

Fuel Ventures led the pre-seed round, which values the recruitment technology start-up at $6m.

"Recruiting is broken. It’s a slow and manual process, with extremely expensive hiring fees, and hundreds of unsuitable applications. Hiring managers are frustrated, and candidates are burnt out applying to job advert after job advert and then never hearing back. That’s why we have built Alfa. Our AI Agent is capable of millions of calls simultaneously, in any language, at 97% lower cost than a human."
— Alfie Whattam, Chief Executive Officer
Seed
£2.0M

The seed round was led by Fuel Ventures alongside 14Peaks Capital and angel backers to fund international growth and product development.

"Augmetec has been built on decades of experience in conducting hundreds of high-profile investigations into alleged improper conduct. Our fantastic team has deep industry expertise to create specific solutions to solve precise, real-world problems. This is the backbone of LEIAA’s offering, which has been directly experienced and loved by customers worldwide."
— Kritin Sundaram, Co-Founder and CEO
Series A
£7.5M

The Series A round was backed by Mercia Ventures, Pearson, and Fuel Ventures to support artificial intelligence development and go to market expansion.

"Funding will be allocated to product innovation, leading the use of AI in connecting learning to the skills people need and the results businesses care about. Also, scaling our GTM and new market."
— Nelson Sivalingam, CEO and Co-Founder
Seed
£4.5M

The online fashion marketplace has raised £4.5m in a seed round led by Fuel Ventures.

"2025 is shaping up to be a transformative year for Cult Mia as we continue to challenge industry norms and redefine the luxury fashion experience. With the incredible support from our investors and the momentum we’ve built over the last year, we’re focused on scaling our platform, empowering emerging designers, and setting a new standard for ethics and inclusivity in fashion. We’re excited to build on our success in markets like the US and Middle East, and take bold steps towards our vision of making Cult Mia the go-to destination for curated, values-driven luxury."
— Nina Briance, Founder and CEO