The London-based sustainable toothbrush developer has raised funding to scale its team and retail presence.
"We’re delighted to have the backing from Hambro Perks and JamJar Investments. Their unique expertise and support will enable SURI’s growth to progress from a high potential alternative on the market to a modern industry disruptor, which we feel is sorely lacking in the oral care space"
The pre-seed round was led by Jenson Funding Partners with backing from angel investors.
"When researching investors, I avoided the usual route of trawling through VC lists and instead searched for startup news. Encountering stories of Jenson’s high level of activity supporting innovative apps and services like ours was really encouraging and I got in contact immediately, resulting in a great partnership already. It’s fantastic to have them on board alongside our angels as we plan to take Follo to the next level."
NoBa Capital led the pre-Series A round, which will fund product innovation, marketing, and entry into new markets.
"This fundraise means a lot. It is validation that what we are building is solving a genuine and far-reaching problem which, for too long, has been left unaddressed."
Triple Point Ventures backed the pre-seed round, which will fund team expansion and scaling across the UK.
"Isolation and uncertainty have amplified a silent mental health crisis in workforces across all sectors. Sadly, millions are more vulnerable, less able to cope and at greater risk of burnout."