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SR

Sir Rod Aldridge

Angel

Portfolio

2

companies


Portfolio companies

Frog Systems

Frog Systems

Frog Systems provides a video-led online mental wellness and support platform for organisations.

AR

Apex Rides

Apex Rides provides an immersive fitness app that connects with any Bluetooth-enabled bike.


Team

SA

Sir Aldridge


Recent investments

Seed
£500K

The seed follow on round was led by Nick Kuenssberg and Sir Rod Aldridge to support recruitment and commercial expansion.

"Mental and physical illness does not discriminate. Each one of us is touched by it at some point in our lives and the current pandemic has exacerbated this situation. The innovative technology developed by Frog which is a free, online resource, uses the power of video to encourage taking the first step in seeking early support – providing a bridge between citizen and service provider."
— Sir Aldridge
Seed
£3.0M

The seed round was backed by Sir Rod Aldridge and Eddie Jordan to support product development and international growth.

"We also devoted a lot of time to both the functionality and design of our bike, aesthetically upgrading the utilitarian style of the traditional exercise bike. The support from our investors will allow us to advance our growth, expand our product offering, and enable us to innovate even further."
— Simon Cook, Co-founder