£3.0M
The seed round was backed by Sir Rod Aldridge and Eddie Jordan to support product development and international growth.
AR
Apex Rides
Apex Rides manufactures smart exercise bikes and interactive fitness applications for the home market.
£3.0MTotal raised
Apex Rides is a home fitness start-up providing smart exercise bikes paired with an interactive app for indoor cycling classes. The company offers a design focused and accessible alternative to traditional indoor fitness equipment.
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Founders
Simon Cook
Co-founder
Simon brings founding and operating experience from consumer ventures including Apex Rides and Bagsy. He also worked in business development and consulting roles at Divido and Stonebridge.
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