The pre-seed round was backed by MMC Ventures, RLC Ventures and angel investors to help expand the company early access programme.
"It has never been easier to start building and publishing your own software. But to be sure they’re building something useful, product teams of all sizes need to continuously keep talking to their users to understand what they want and how their products can be improved. Yet, for most product teams, user interviews can take days to set. Ribbon aims to change that by making it super simple for digital product teams to start user interviews directly from their products through one simple integration."
The London-based investment fund RLC Ventures led the round, which will support expansion into Mexico and product development.
"The investment round was very smooth. In just three weeks, we secured a deal with RLC Ventures, who were interested in Alloxentric due to its robust technology and large commercial potential. We are excited to partner with RLC Ventures and utilise their extensive global network to grow our business operations,"
RLC Ventures led the pre-seed round with backing from Ascension Ventures and Force Over Mass Capital to fund product development and market expansion.
"We are delighted to have such award-winning investors supporting us and sharing in our vision. We look forward to showing treasurers how revolutionary modern technology can reduce technical complexity and improve the analytical capabilities of their teams."
The round was led by RLC Ventures with participation from Plug and Play Ventures and Playfair Capital.
"As online channels present real earning opportunities, we move into an era where the vast proportion of us undertake jobs to fulfill our creative passions. The rise of platforms like Twitch, YouTube and Instagram have already started enabling these roles, but this is just the beginning."
