Base10 is a venture capital fund based in San Francisco that invests in companies automating the Real Economy and backs founders focused on purpose-driven growth.
Portfolio
2
companies
Emperia
Emperia builds virtual store management and immersive e-commerce platforms for retailers.
Throxy
Throxy provides a managed outbound sales service for companies selling into traditional industries.
Luci Fonseca
Luci serves as Cabo Verde Tech Ambassador and holds investment and advisory experience across several organisations, including Base10.
LinkedIn
Adeyemi Ajao
Adeyemi brings investment and operating experience from roles at Base10 Partners, Cabify, and Workday. He previously co-founded Identified and worked as a business analyst at McKinsey & Company.
LinkedIn
TJ Nahigian
TJ brings investing and operating experience from roles at Base10 Partners, Accel Partners, and Coatue Management. He previously served as co-founder and chief executive of Jobr.
LinkedInRexhi Dollau
General Partner
The London and San Francisco startup raised the seed capital from Base10 Partners and Y Combinator to expand its headcount.
"Outbound sales has stagnated over the past decade, with rapidly diminishing returns. Likewise, generic automation tools – even those promising the wizardry of AI – aren’t penetrating traditional industries because they don’t know how to find relevant prospects, let alone target them effectively."
Base10 Partners led the round to support platform development and international expansion.
"While working in fashion, it became clear to me that e-commerce was the future, but 2D websites were merely a tool that enabled an online purchase, but were lacking the customer journey and story-telling that brands are after. The solution was to bridge that gap, with the aim of making virtual experiences into the future of brands’ long-term e-commerce strategy."
