Funding Announcements

"I was determined to breastfeed my child"

"We founded Improbable to make real the promise of incredible online worlds that were more than just games – they were extensions of our lives. I believe the metaverse and Web3 movement, though very early, represent a once-in-a-generation redefinition of our society towards a ‘fulfilment economy’ where experiences made by an open network of creators and businesses can create enormous opportunity for everyone. M² is our contribution to establishing this future and we hope to help our partners catalyse an open metaverse with many participants and success stories. We are excited to be actively working with some of the best investors in the space in building out this new ecosystem."

"As a business, we’re at a very exciting inflection point. Having made our first investment outside of the UK and with substantial resources in place, we’re ready to begin our scaleup journey. One of the challenges ‘concept’ startups face in the UK is that investors still undervalue high-potential businesses, insisting on profitability which in turn can stunt growth potential. Thankfully, Shojin is already a profitable business which is why we have made the decision to hire for growth while allocating £1.7m of the corporate raise to direct response digital marketing as we continue our growth."