£2.5M
The seed round was led by Pi Labs with participation from Sugar Capital, 7percent Ventures and notable angel investors.
"Our vision is that every physical space will become digitally connected, enabling an entirely new type of interaction with the world around us. These 'smart spaces' will unlock rich information and transform billions of daily interactions for shoppers and retailers. Right now, the biggest players in tech are working on building next-generation augmented reality wearables, and we’re building the killer consumer use-cases for this transformative technology. In the future, providing a frictionless digital experience in a physical location will become as essential for every business as having a website is today."
