The investment round was led by Maven Capital Partners alongside participation from the company founder and government schemes.

North East Development Fund
GovernmentThe North East Development Capital Fund is managed by Maven Capital Partners and invests in regional enterprises.
Recent investments
£1.4M
Maven + 2 others
£1.2M
Crowdcube led the follow-on investment round, with additional backing from Insurtech Gateway, Finance Durham Fund, and the North East Development Capital Fund.
"Raising investment is one of the most challenging aspects of running a startup, and we’re delighted to have achieved this £1.2m raise with the continued support of Maven and with further investment from the crowd. We’re also thrilled to welcome Insurtech Gateway to the honcho family. As specialists in our sector they will bring an immense amount of support to honcho as we enter our next phase of growth. Insurtech Gateway’s expertise across the sector extends from technological capabilities to expertise on products and consumer acquisition, and we’re looking forward to working with them."
£750K
Maven Capital Partners led the seed round with participation from existing shareholders to fund sales expansion and new office openings.
"We are delighted to support Richard and the team as they embark on a programme of growth. Aero will support smaller agencies to attract enterprise level ecommerce website customers and provide an innovative, out of the box solution to those clients. Online sales and ecommerce platforms are highly attractive growth markets and we look forward to supporting Aero as it executes its expansion plans."
Maven + 1 other
£750K
Maven Capital Partners, North East Development Capital Fund, and the Finance Durham Fund led the follow-on investment.
"Car insurance is becoming increasingly expensive, particularly for young people, and honcho's proposition will provide a fun, engaging and more cost-efficient way of purchasing insurance products via its unique reverse auction marketplace model."
£1.2M
Maven led the Series A round with participation from the North East Development Capital Fund, Growth Capital Ventures, and private backers.
"John has built an impressive senior management team around him and we are delighted to support the business as it enters an exciting new phase of growth."



