£1.2M
The funding round was backed by the West Midlands Co-Investment Fund, Ecotricity, and prominent business angels.
"I led on the establishment of West Midlands Co-Investment Fund because SMEs are the lifeblood of our regional economy and it's clear we must improve their access to finance to support their growth journey. These local businesses will help continue our region's recovery and I cannot wait to see them succeed. I'm delighted that 'You. Smart. Thing.' has become yet another business to benefit from this new fund, and I'm confident this investment will help the business reach more clients and build on the success it has already achieved."