£500K
DSW Angels backed the Manchester-based market intelligence firm in a rapid fundraise.
TI
The Insights People
The Insights People delivers market intelligence and consumer insights on kids and families.
Manchester, UK—Founded 2017
£500KTotal raised
The Insights People provides market intelligence and research on children, parents and families across international markets. The Manchester-based firm surveys hundreds of thousands of households annually to assist brands with consumer behaviour analysis.
Categories
Founders
Nick Richardson
CEO
Nick is the founder and CEO of The Insights People. He has previously held executive and advisory roles at organisations including The Insights Family, Automotive Insights & Research Services, and GM Business Growth Hub.
Investors
DA
DSW AngelsLead