The funding round was led by Nauta Capital with participation from Passion Capital and Conviction VC.
Hullabalook
Hullabalook provides software that helps retailers transform their e-commerce sites and product discovery.
Hullabalook provides a software platform that transforms how retailers build e-commerce sites and manage product discovery. The London scaleup has delivered strong revenue growth and counts major brands among its clients.
Filed accounts
Cash at bank
Net current assets
Total assets less current liabilities
Shareholders' funds
Current assets
Employees
Cash, assets and headcount from Hullabalook's latest Companies House filing — with year-on-year movement, free with a Winfred account.
Founders

Bryony Elliot
Founder
Bryony brings sales and management experience from Experian and BAE Systems Applied Intelligence. She is currently a founder of Hullabalook.

Barny Darby
Barny is co-founder of Hullabalook, having previously held senior roles in fraud and AML solutions at BAE Systems Applied Intelligence.
LinkedIn
