The investment round was led by Mercia with participation from Triple Point Ventures and private backers.
"3D animation has traditionally been reserved for big budget TV commercials and is prohibitively expensive for digital channels. Our mission is to make 3D visual effects more accessible and affordable, empowering companies to generate their own 3D animation in-house, at speed and at scale."
Conviction Investment Partners led the financing round alongside Triple Point to support global growth.
"This investment comes from continued success and growth for Adepto. To date we have had 100% customer retention, and over the last three years have seen 150% year on year revenue growth."
Triple Point Ventures led the seed financing to support product development and commercial expansion.
"The average consumer knows SMS as a simple, quick way to send messages. High open rates offer companies growing possibilities to use this platform. By increasing accountability and efficiency in the delivery of SMS messages, Augnet is in a strong position to help large corporates solve the significant challenge they face in targeting consumers via SMS technology. We look forward to working with Daniel, the management team and Augnet’s other investors to help realise this potential."