Smedvig Capital is a London investment house focused on high growth and innovative consumer-facing businesses.
Smedvig Capital and MMC Ventures led the Series E round to expand the company's ticketing software and mobility partnerships.
"With over 85 million journeys enabled by the Justride platform in 2018 and partnerships with some of the biggest names in mobility, Masabi is already a category leader and the opportunities for global growth are significant,"
Smedvig Capital led the Series B round with participation from Beringea and Revolt Ventures.
"We have been following Poq for a long time and have watched their blue-chip client list and top-quality team grow at a fantastic pace. We are very excited to join Oyvind, Michael and the rest of the Poq team as they continue building the clear category leader in the fast-growing app commerce space."
The follow-on investment will fund mobile platform development and customer experience improvements following a corporate rebrand.
"We are hugely excited to take the brand forward in a way that communicates our commitment to making home sharing an easy and seamless experience and one which is inspiring too. We are delighted to continue our partnership with Smedvig Capital with this latest round of funding, as we look to the next phase of rapid growth at Veeve."
The search intelligence platform secured Series B backing from Smedvig Capital and Panoramic Growth Equity to scale its product suite.
"This £8 million investment is a significant milestone for Captify as it will enable us to consolidate our position as the European market leader in search data driven advertising and analytics and put us on course to claim true global leadership. It is indicative of how the European ad tech space is flourishing and providing genuinely tough competition to established US rivals."
Smedvig Capital leads the Series A round to accelerate growth and expand operations at Profile Financial Solutions.
"Consumers are currently under serviced by the traditional IFA market, meaning that millions are unable to receive independent advice. We hope that by combining accessible technology with great customer service we can fix this problem. The investment from Smedvig will enable us to improve our digital capability and fund our expansion to meet the increasing demand for our services. With major changes to pensions just around the corner, we’re looking forward to welcoming many more clients to Profile and helping make their money go further for them."
