Series B28 October 2020

Streetbees raises £30.7m in Series B funding led by Lakestar to advance human intelligence platform

The Series B round was led by Lakestar with participation from LocalGlobe, Atomico, GMG Ventures, and Octopus, and will fund platform development and headcount growth.

£30.7MSeries B

Streetbees operates a human intelligence platform that captures real-time consumer moments and analyses unstructured data using deep neural networks. The company provides market insights to major consumer goods brands.

Streetbees has secured £30.7m in a Series B financing round led by Lakestar. The capital will be deployed to accelerate the development of the firm's human intelligence platform and expand data acquisition into sectors such as media and finance. Additional backing was provided by LocalGlobe, Atomico, GMG Ventures, and Octopus. The company plans to scale its headcount significantly over the coming months following a period of strong revenue growth.

From the founder

"Human reality is incredibly complex, and while technology has made progress in healthcare and pharmaceuticals, we’re still no closer to truly understanding the decisions that we make. Our behaviour is captured online and in the artificial reality of social media, but the near 80 percent of our lives that happens in the offline world, remains untapped,"

Tugce Bulut

CEO at Streetbees

Investor perspective

"We are very proud to lead the Series B round and to join Streetbees on its successful journey. The market for customer research is largely controlled by an oligopoly of legacy panel players and has seen little disruption. Streetbees has an innovative always-on way of engaging with the customer base at global scale to quickly and accurately understand their evolving needs and behaviours. The uncertainty of the global COVID-19 pandemic has demonstrated the value and necessity of having a real-time product suite that turns raw data into customer intelligence and actionable insights."