Sequence secures $19m to expand financial operations platform
Andreessen Horowitz led the funding round, which included backing from a range of prominent institutional investors and unicorn founders.
≈ £16.9M at $1 = £0.8884 on 21 Sep 2022
Sequence develops a financial operations platform designed to help business to business companies manage billing, payments, and revenue data.
London-based Sequence has raised $19m in funding to expand its billing, payments, and financial operations platform. The round was led by Andreessen Horowitz, with participation from Salesforce Ventures, Firstminute Capital, Crew Capital, Passion Capital, Dig Ventures, Fin Capital, and 9Yards, alongside several high-profile angel investors.
Founded in 2021 by repeat entrepreneurs Riya Grover and Eamon Jubbawy, the company aims to address the complexities of modern pricing models by providing a low-code infrastructure for finance teams. The fresh capital will support the ongoing development of its core technology as demand for automated financial workflows increases.
From the founder
"We’re building a modern FinOps platform to empower finance teams to feed real-time data, automate their payments, and garner powerful insights about their customers and business."
Riya Grover
co-founder and CEO at Sequence
Investor perspective
"We’ve seen an acute pain point and therefore compelling opportunity around automating and managing payments and finance workflows"
Seema Amble
partner, Andreessen Horowitz
Use of funds
- 01Continue product development
