Canopey secures pre-seed investment from Jim Hodgkins and Mark Khoury
The pre-seed round features backing from technology executives Jim Hodgkins and Mark Khoury ahead of the platform launch.
Canopey operates an online marketplace for environmentally sustainable and eco-conscious brands, featuring an integrated impact calculator to track shopping emissions. The platform verifies green claims and connects consumers with ethical alternatives.
Canopey has secured pre-seed funding from technology executives Jim Hodgkins and Mark Khoury ahead of its platform launch later this month. The new investment follows a previous round backed by Capital Pilot and the University of East Anglia's Enterprise Fund.
The fresh capital supports the Norwich-based marketplace as it prepares to open to its community of 6,000 customers and more than 200 registered green merchants. Canopey differentiates itself by offering an in-built impact calculator that compares carbon, water, and plastic metrics against mainstream alternatives.
From the founder
"It’s clear the smart money is on companies that not only help consumers live their values, but provide investors with long-term sustainable returns. I’m pleased to be welcoming Jim Hodgkins and Mark Khoury as investors at a hugely exciting time for the company. Canopey is the only platform that rigorously verifies green claims and provides customers data on their shopping in this way."
Thomas Panton
CEO at Canopey
Investor perspective
"I’m looking for businesses that can disrupt the current marketplace and be challengers to the status quo, and Canopey strikes me as a potential game-changer."
Jim Hodgkins
ex-Managing Director of ContentCal, Jim Hodgkins