The funding round was led by JamJar Investments with participation from Missri Group and an Asian manufacturing group.
"I recognised the hassle that comes along with a regular booster seat when my children were in a carpool or getting picked up by their grandparents. So I realised that, if I could design a booster that was mighty small and mighty strong, one that kids could take with them everywhere, then they could always travel safely, no matter whose car they went in."
"We’ve now got over a million users around the world who regularly get in touch to share videos and pictures of their latest triumph, however small. These people have helped us perfect the product and build the brand so it makes complete sense to let them share in the future success of Sugru."
The preschool learning platform has secured multi-million pound backing from Sandbox Partners to drive international expansion.
"The funding we received from LBA’s Angels in the City programme helped to fill a gap; we needed more money than we could raise from friends and relatives, but it was too soon for us to go down the conventional Venture Capital route. As well as the financial backing to get the business off the ground, our investors offered us valuable strategic advice which has helped us grow. Hopster’s grown strongly since we closed the funding – Apple iTunes has ranked us in the top 20 for children’s apps and we are currently planning to expand our operation internationally. None of this would have been possible without that initial support."
The funding was secured via Beer & Young to support international growth for the navigation app.
"We have seen a great deal of interest from investors when they hear this story which isn’t surprising – our client is the last independent company of its size in this niche sector. The future prospects are extremely exciting and we continue to support and advise our client as we raise further funding for marketing and expansion."