Sugru raises £1m on Crowdcube to accelerate international retail expansion.
£1.0M
Sugru creates a mouldable adhesive that handles like modelling clay and cures into a durable rubber overnight.
Sugru has completed a £1m funding campaign on Crowdcube, inviting customers and the general public to take equity in the business.
Invented in 2003, the company produces a mouldable adhesive that has built an international customer base and expanded into major retailers across the US and Europe.
The proceeds from the crowdfunding round will support rapid international expansion and efforts to build consumer awareness across target markets.
From the founder
"We’ve now got over a million users around the world who regularly get in touch to share videos and pictures of their latest triumph, however small. These people have helped us perfect the product and build the brand so it makes complete sense to let them share in the future success of Sugru."
Jn
Jane ni Dhulchaointigh
Inventor at Sugru
Investor perspective
"With its huge community of fans, Sugru is a natural fit for crowdfunding; it’s great to give these followers the chance to become shareholders and product evangelists."
Luke Lang
co-founder and CMO, Crowdcube
Use of funds
- 01Expand into international markets