Mercuri led the seed investment round to support product, marketing and partnership efforts at Made With Intent.
"The current measures of success are the problem. Metrics like conversion rate, and therefore the actions retailers take to improve them, are short-term, retrospective and aggregated."
Maven Capital Partners backs the Twilio consultancy as it targets growth across the American market.
"Organisations are increasingly seeking to leverage cutting-edge technologies to enhance customer experience (CX) and operational efficiencies, particularly within their contact centers. Twilio Flex’s CustomerAI technology is transformative, reducing agents’ workloads and streamlining workflows through such things as AI-driven post-work automated summaries, and real-time customer sentiment analysis."
Maven Capital Partners backed the follow-on financing round to support US expansion.
"With conversational AI and virtual assistant technologies projected to fuel a 24% growth in the contact center market in 2024 (Gartner), this is a key moment for CX innovation. These new technologies can provide massive benefits, but they must be deployed and used in the right ways. We’ve built a business on ensuring that they are,"
The oversubscribed round was backed by angel investors and family offices without a lead venture capital investor.
"With this new funding, we are poised to enhance our technological infrastructure, focusing on advanced AI capabilities to streamline the moving process. Our goal is to fully automate the evaluation and booking procedures through our platform, reducing the time and complexity involved for both users and partners. This technical upgrade will not only optimise our operational efficiencies but also elevate the user experience by providing quicker, more accurate service options tailored to their need."