£10.6M
Updata Partners led the Series A round to support product development and international growth.

Adthena provides an AI-powered search marketing intelligence platform for major global brands.
Adthena provides AI-powered search marketing intelligence platforms for major brands and agencies globally. The firm processes extensive advertising data to deliver competitive clarity for search auctions.
Ian O’Rourke
CEO
Updata Partners led the Series A round to support product development and international growth.