Ross brings extensive insurance experience, having held chief executive and senior leadership roles at Mission Underwriters, Euna Underwriting, Partners&, and Hiscox.
The Chester-based cycle insurer has secured £3.4m in a round led by Puma Private Equity to scale customer acquisition and European growth.
"We’re stoked to close this round and onboard Puma Private Equity as we accelerate growth in the UK and Europe, the next big step in our mission to protect the world’s riders. Working with a company aligned with our values combined with their depth of experience in international growth across a wide range of technology-enabled sectors is a perfect match for Bikmo."
The investment will support international growth and a relocation of the UK headquarters to Flintshire.
"We are here to support people's active lifestyles, and we want riders to know that we can cover them, plus their bike and equipment, whether on road or trail. This investment will enable us to grow and support the recreational riders as we always have, plus the new riders we can all see rediscovering the freedom and utility of riding a bike in the fresh air."
