The Manchester-based SaaS platform has secured £250k from backers including SFC Capital as part of a wider $1m raise.
Vulse is a software as a service platform that helps businesses turn their workforce into a network of brand ambassadors. The system uses specific content creation models and integration with the LinkedIn application programming interface to make sharing on-brand content straightforward.
Manchester-based employee advocacy platform Vulse has secured £250k in a seed funding round backed by SFC Capital and private investors. The fresh capital forms part of a wider $1m investment raise that will support the firm as it pushes into the United States market.
Proceeds from the round will be directed towards creating software engineering roles, running marketing campaigns, and setting up a dedicated operational base across the Atlantic. The raise follows a busy period for the company, which closed an SEIS funding round earlier in the year, added Katie Gallagher OBE to its board, and secured ISO 27001 certification.
Founded in 2019, Vulse provides tools that help organisations utilise their employees as brand ambassadors through automated content creation and direct LinkedIn integration.
From the founder
"Expanding into the US marks a significant moment for Vulse. The investment will help us grow our team, enhance our marketing efforts, and establish a presence in one of the most active social media markets in the world. We’re excited to bring Vulse to businesses across the Atlantic, empowering their employees to amplify their voices and build stronger connections."
Annika Sanderson
Co-founder at Vulse
Use of funds
- 01Grow the team
- 02Invest in sales and marketing
- 03Expand into international markets