Trad3r raises £1.2m in seed funding led by Neil Lane and Karen Berg to expand its trading app.
The London-based trading platform secured £1.2m from a consortium of business angels to broaden access for novice investors.
Trad3r is a London-based startup that provides a mobile application allowing novice investors to trade on global stock markets. The platform gamifies the trading experience through points and rewards to appeal to younger audiences.
Trad3r has secured £1.2m in seed funding to expand its market reach and gamified trading platform. The investment round was led by business angels Neil Lane and Karen Berg, with participation from Oliver Wyman founder Alex Oliver.
The London-based startup seeks to open up financial markets to a younger demographic by offering a gamified approach to trading. Users can trade various assets, including major companies and celebrities, while earning points and prizes.
The capital injection will support the company as it works to make stock market participation more accessible. Management noted that the backing from high-profile angels represents a notable milestone for the platform.
From the founder
"This latest investment marks the next step in our journey to make trading accessible to a younger generation and to dispel the myth that the stock markets are only for the privileged few. We’re incredibly excited to have achieved investment from such a hard-hitting roster of angels."
Gianni O'Connor
Founder at Trad3r