Tonic Nutrition completes seed-funding round via Prime Advantage Capital Partners
Prime Advantage Capital Partners advised on the seed raise to support retail expansion and direct-to-consumer growth.
Tonic Nutrition produces natural health products designed to support immune function and recovery. Its initial offering launched in late 2019.
Tonic Nutrition has completed a seed-funding round facilitated by Prime Advantage Capital Partners to support its next phase of growth.
The capital arrives as the company secures new retail listings with Boots and Ocado, alongside expansion in its direct-to-consumer operations. Since launching its first immune support product in November 2019, the firm has established distribution across more than 550 retail locations.
Prime Advantage Capital Partners advised on the transaction, marking another completed mandate for the advisory firm.
From the founder
"Prime Advantage has been pivotal in this funding round. They made the process seamless and we were able to reach the right investors and secure investment in a short period of time. This has allowed us to launch our next growth phase to coincide with the new listings in Boots and rapid growth of our direct to consumer business."
Sunna Van Kampen
Founder and MD at Tonic Nutrition
Investor perspective
"Tonic is typical of the businesses we work with to deliver growth ambitions. Businesses that have strong concepts, great management and scaling capability. We are working with over 30 such businesses currently and it is always a great moment when we finalise funding requirements and get businesses to the next stage in their development. At a time like this it is extremely satisfying to make things happen and to celebrate entrepreneurs and investors who continue to move forward successfully"
Greg Tufnell
Prime Advantage Capital Partners
Use of funds
- 01Expand into international markets
- 02Accelerate go-to-market
Investors
Categories
About the company
Tonic Nutrition
Tonic Nutrition manufactures natural health remedies to support immune health.