So Syncd raises £720k in a seed round led by Upscalers to expand in the US
The seed round was led by Upscalers with participation from KM Capital and angel investors.
So Syncd operates a dating application that pairs individuals according to compatible personality types. The platform utilises Myers Briggs frameworks to foster meaningful connections.
So Syncd has secured £720k in a seed financing round led by Upscalers. The capital injection also attracted participation from KM Capital and various angel investors.
The funds will be directed towards expanding the company user base in the United States. Founded by sisters Jessica and Louella Alderson, the dating platform employs a personality matching algorithm derived from Myers Briggs personality types to connect users.
Despite launching during the pandemic, the application has facilitated numerous matches and reports an even gender split among its user base. The founders intend to scale operations further following this latest financial backing.
From the founder
"Technology has come such a long way over the past decade yet dating apps are still based on looks. So Syncd adds the missing piece of the jigsaw puzzle: personality compatibility."
Jessica Alderson
CEO at So Syncd
Investor perspective
"I love Jessica and Louella's enthusiasm and passion for building So Syncd. I'm thrilled to be supporting them on their journey. They know their market well and are determined to deliver the best experience for their users to connect"

Yoann Benhacoun
Upscalers
Use of funds
- 01Expand into international markets