RevLifter secures £3m Series A follow-on funding from Maven Capital Partners and Gresham House Ventures to drive expansion.
The £3m round was backed by Maven Capital Partners and Gresham House Ventures to support regional relocation and US growth.
RevLifter operates an artificial intelligence platform that helps online retailers deliver personalised promotions and content. The company works with major global brands to address common commercial challenges such as reducing cart abandonment and increasing average order values.
RevLifter has secured £3m in Series A follow-on funding to support its regional relocation and international expansion. The investment was split evenly between the North East Development Capital Fund and Gresham House Ventures. The capital will enable the business to establish a base at the Catalyst in Newcastle and expand its footprint in the United States. This follows a strong period of growth for the platform, which processes millions of online shopping baskets monthly.
From the founder
"We are very pleased to count on the continued support of both Maven and Gresham House to facilitate our move into the North East. RevLifter is focused on helping some of the world’s biggest retailers unlock the billion-pound growth opportunity attached to personalised offers. As we prepare to launch a range of cutting-edge tools in 2022, the extra funds will prove crucial to bringing these solutions out to the market through the hiring of new RevLifter talent in digital hubs like Newcastle."
Simon Bird
CEO at RevLifter
Investor perspective
"We are delighted to reaffirm our support for RevLifter and this additional investment cements our belief in the continued growth of the business. Maven manages a diverse range of funds and can use a combination of these, alongside working with other investors, to structure a flexible financial package that is tailored to the financial objectives of the business. This comprehensive offering is enabling RevLifter to tap into the digital talent pool in the North East of England and build an infrastructure which will allow it to scale."
Michael Vassallo
Investment Partner, Maven Capital Partners
Use of funds
- 01Grow the team
- 02Expand into international markets
