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Seed

My SMASH Media secures over £370k in seed investment from Equity Gap and Scottish Enterprise

Equity Gap led the seed round alongside Scottish Enterprise and Innovate UK to fund artificial intelligence development.

£370KSeed

My SMASH Media operates an artificial intelligence matchmaking platform that connects content creators with industry buyers. The company focuses primarily on the film and television sector.

My SMASH Media has secured over £370k in seed funding to develop its artificial intelligence matchmaking tools and expand its platform. The investment round was led by Equity Gap, with participation from Scottish Enterprise, a Future Economy Innovate UK grant, and Investing Women Angels. The capital will allow the company to build out its technology and scale its user base across the entertainment industries.


From the founder

"We would like to acknowledge the support of Investing Women Angels, which has not only been a key early investor, but has also supported and mentored us through its AccelerateHER programme"
FG

Fiona Gillies

Co-founder at My SMASH Media


Investor perspective

"We are very excited to be working with Fiona and Christine as they look to bring their disruptive new platform to the creative sector at a crucial time for the future of Media. Their sector knowledge, strong industry networks and ambition for Smash impressed our investor base. We look forward to the launch of the platform and see it being a strong catalyst for new talent enabling film and TV companies to work in a novel way."
FL

Fraser Lusty

MD, Equity Gap


Use of funds

  1. 01Continue product development

Investors

Equity Gap

Fraser Lusty

Equity Gap

Scottish Enterprise

Kerry Sharp

Scottish Enterprise

Innovate UK

Innovate UK

IW

Investing Women Angels


Categories

AI/ML

About the company

MS

My SMASH Media

My SMASH Media connects content creators with industry buyers through an artificial intelligence platform.

Scotland, UK
£370KRaised