Location Live secures £3.3m in follow-on investment from IW Capital to expand internationally.
IW Capital backs Location Live with follow-on funding to accelerate international expansion.
Location Live operates an online marketplace that connects brands with activation spaces globally. The firm provides access to thousands of locations across Europe alongside a team of specialists for bespoke live events.
Location Live has secured follow-on funding totalling £3.3m from existing backer IW Capital since 2022. The business plans to deploy the capital to accelerate its international expansion across Europe and Australia while advancing platform technology and features.
The company operates the lo:live platform, providing brands across sectors such as tech and fashion with access to over 1,250 activation spaces. This latest injection of capital builds on previous backing from the investment house, underscoring ongoing support for the platform's growth.
From the founder
"This is a moment of significant opportunity for Location Live and we're very happy that the IWC investors understand and support our goals for future growth. Our team has worked very hard to grow the business and we're thrilled that this follow-on investment will help us expand Location Live further internationally and at an unrivalled rate. We'd like to thank IW Capital for their continued belief in our vision and trust in our team."
Neil Jones
Founder and CEO at Location Live
Investor perspective
"We're very pleased to be Location Live's choice of investor for the second time as the company seeks to grow in international markets. As engaged investors, we have supported Location Live throughout their journey since we initially invested with them in 2022. It speaks volumes about our partnership and the confidence our investors have in the business that we're able to provide follow-on funding for this exciting, innovative, and growing company."
Christopher Soames
Investment Director, IW Capital
Use of funds
- 01Expand into international markets
- 02Continue product development
Investors
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About the company
Location Live
Location Live operates an online marketplace for brands to source activation space globally.