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Seed

Exactly secures £3.4m seed funding led by Speedinvest to expand its artist platform

The seed round was led by Speedinvest to support product development and international expansion.

£3.4MSeed

Exactly operates a generative artificial intelligence platform that allows artists to train proprietary models on their own work. The system enables creators to scale production and commercialise designs while retaining legal ownership.

Exactly has secured £3.4m in seed funding to expand its technical capabilities and reach a broader community of artists. The round was led by Speedinvest, with participation from InReach Ventures, Cornerstone VC, and GuruDev Capital, alongside a group of international angels and funds. The capital will support technology development, team growth, and international outreach.

The London-based platform allows creators to train custom artificial intelligence models based on individual artistic practices. Since its launch in 2023, the service has registered 30,000 users worldwide who use the software to produce and license designs at scale.


From the founder

"AI’s role in the creative industries has been hotly debated for a long time now, and understandably, many professional artists have concerns over how its growing influence will impact their creativity and their livelihoods. But we are firm believers that there is a world in which the two not only exist, but work together to produce outstanding results."
TS

Tonia Samsonova

Founder and CEO at Exactly


Investor perspective

"Exactly.ai represents a groundbreaking step forward for the creative arts sector. At Speedinvest, we’re always on the lookout for innovators who not only harness the power of technology but do so in a way that democratises and enriches our cultural landscape. Tonia and her team have developed a platform that does precisely that – enabling artists to embrace generative AI as a partner in their creative process. This investment is a testament to our belief in exactly.ai’s potential to redefine artistic creation and monetisation, ensuring that artists can thrive in the digital era."
JB

Julian Blessin

Partner, Speedinvest


Use of funds

  1. 01Continue product development
  2. 02Grow the team
  3. 03Expand into international markets

Investors

Speedinvest

Julian Blessin

Speedinvest

IV

Amanda Jones Floyd

InReach Ventures

Cornerstone

Cornerstone

GC

GuruDev Capital


Categories

AdTechAI/MLMarTechMediaTech

About the company

E

Exactly

The company provides generative artificial intelligence tools for artists to commercialise their work.

London, UK Founded 2022
£3.4MRaised