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Pre-Seed

Where You At raises £2.5m in pre-seed funding led by Tony Mallin to develop its nightlife safety application.

The pre-seed round was led by Tony Mallin of Star Capital to support platform development.

£2.5MPre-Seed

Where You At operates a nightlife safety application that combines indoor mapping with offline mesh technology. The software enables users to maintain contact in crowded venues while providing operators with crowd management and analytics tools.

Where You At secured £2.5m in pre-seed funding in March 2024. The round was led by Tony Mallin of Star Capital, with participation from Cambridge Enterprise and angels including Ian Cook and Carolyn Dawson.

The capital has been directed towards platform development to expand the indoor mapping and connectivity capabilities of the application. The company has used the proceeds to refine its mesh network for crowd data monitoring and introduce features such as a replayable video heatmap for venue operators.


Use of funds

  1. 01Continue product development

Investors

SC

Star Capital

Cambridge Enterprise

Cambridge Enterprise


Categories

EventTechMobile App

About the company

WY

Where You At

Where You At develops an indoor mapping and mesh networking application for nightlife safety and crowd management.

London, UK
£2.5MRaised