TheUp.co raises £7m in Series A funding to expand its hospitality super app
The London startup secured the Series A financing from backers including JamJar Investments, Tom Blomfield and Jägermeister to scale its venue technology across Europe.
The London-based technology startup develops digital solutions to modernise ordering, payments and amenities for the hospitality industry.
The hospitality technology provider theUp.co has secured £7m in a Series A funding round to accelerate its expansion across the UK and Europe. The investment was backed by participants including JamJar Investments, Tom Blomfield and Jägermeister through its investment unit, with the round led by a leading private global investor. The capital will be deployed to support team growth and fund the development of a comprehensive super app designed to unify the company's existing services.
Founded in 2017, the London-based firm originally launched as a mobile phone charging network before expanding into hand sanitiser stations and mobile order and payment systems during the pandemic. The forthcoming platform will combine its ChargedUp and ServedUp offerings into a single ecosystem aimed at streamlining venue discovery, bookings and payments.
From the founder
"By unifying all of the brands under ChargedUp, we believe we can empower consumers and the trade through a full suite of digital solutions."
Hugo Tilmouth
Chief Executive at theUp.co
Investor perspective
"We backed ChargedUp to build a digital and physical network in hospitality venues and with the launch of ServedUp the team have taken this further to achieve the best night out experience, with technology at the core"
Christoph Goeken
MD, Best Nights
Use of funds
- 01Expand into international markets
- 02Grow the team
- 03Continue product development
Investors
Categories
About the company
theUp.co
The company develops digital platforms and mobile applications to streamline operations for the hospitality industry.