Sportl secures £250k in pre-seed funding to accelerate growth and expand its fitness booking platform across the UK.
The pre-seed round was backed by industry experts including Kevin Hewitt, James Hardy, and Jamie Hearne.
Sportl operates a pay-as-you-train fitness booking platform designed to fill empty capacity at gym studios. The app connects fitness enthusiasts with local classes without requiring long-term memberships.
London-based fitness booking platform Sportl has secured £250k in a pre-seed funding round backed by a group of industry experts. The capital will support the company as it expands beyond London into other British cities and makes strategic senior hires.
The freshly backed platform has launched across app stores with fifty London studios on board, including Common Bond, Boom Cycle, and Triyoga. Alongside the funding announcement, former FTI Consulting EMEA chairman Kevin Hewitt has joined the board as chairman.
The investment draws on backing from experienced operators including former Deliveroo executive James Hardy and health tech investor Jamie Hearne. Sportl intends to use the proceeds to solidify its position in the capital before scaling operations nationwide.
From the founder
"My co-founder Matt and I spent the last year walking the streets of London, sitting down and talking first hand with gym owners and managers to understand what is missing in the industry, and if SPORTL could be the answer. Seeing SPORTL launch today and physically opening the app is a dream come true. Our mission is to work alongside gym owners, giving them the flexibility and transparency they deserve from a booking platform. We’re incredibly proud of what we’ve built, and we can’t wait for SPORTL to become part of people’s everyday routines, helping them book classes on their terms, whenever it suits them."
Ryan Lovelock
Co-Founder at SPORTL
Use of funds
- 01Expand into international markets
- 02Grow the team