Platter raises £350k pre-seed funding from Startup Wise Guys and angels to expand its sales and marketing team.
The pre-seed round was backed by Startup Wise Guys alongside a group of angel investors.
Platter operates a business-to-business platform that unifies ordering, sales, and purchasing for the wholesale food sector. The software helps buyers and suppliers manage operations in one place to cut down on waste and manual errors.
Wholesale food platform Platter has secured £350k in a pre-seed funding round backed by Startup Wise Guys and a group of experienced angel investors. The fresh capital will be directed towards hiring talent in sales and marketing to support ongoing business growth. Platter offers a centralised digital hub that helps industry operators digitise manual purchasing and ordering workflows.
The company aims to address widespread inefficiencies in the European food sector, where many businesses continue to handle procurement offline. By aggregating ordering, transport, financing, and surplus donation tools, the platform helps users reduce processing times and increase profit margins.
Investor perspective
"Jack has an outstanding knowledge of the market niche that Platter serves its clients. He combines this with a passion for strategically implementing technology in a rapidly evolving market, and an impressive understanding of the startup ecosystem. Platter was an easy investment for me and my network; we remain extremely bullish on its potential."
Toby Webber
Startup Wise Guys
Use of funds
- 01Grow the team
- 02Invest in sales and marketing
Investors
Categories
About the company
Platter
Platter provides a digital platform that connects buyers and sellers in the wholesale food industry.